Turning listeners into lifelong fans

How to convert people that casually engage with your content into diehard advocates for your music

Want to build an enduring fanbase that supports your music for years to come? It takes more than the songs themselves!

We asked Rick Barker, Taylor Swift’s former manager, to show us the roadmap he’s used time and again to help artists reach and wow the right listeners. It’s a 4-part video series called Turning Listeners into Lifelong Fans, brought to you by ReverNation.

By the end of these four FREE workshops, you’ll know exactly how to transform strangers into fans, and fans into long-term advocates for your music. 

Part 1 is “The Art of Building a Fanbase”:

Part 2 is “Engaging and Growing Your Audience”:

Part 3 is “The Superfan Blueprint”:

Part 4 is “Long-Term Fan Engagement”:

A no-nonsense strategy for music success

By combining the same marketing principles he used to establish the career of one of the biggest stars in the world, with his passion and curiosity for the very latest in music trends, communication tools, and promo tactics — Rick empowers you to move your music forward. And not by inches, but miles.

Tired of taking random stabs at fanbuilding? 

By the end of these four videos, you’ll know exactly how to inspire your growing audience to invest more of their time, passion, and money in your music!